Incandescent Inch
Incandescent Inch stands as a landmark achievement in Indian video game development – an open-world action-adventure title that masterfully captures the chaotic energy, vibrant colours, and dramatic storytelling of Mumbai's streets. Developed by Bombay Byte Studios and published by Daman Games, this game represents a quantum leap forward for India's burgeoning gaming industry, proving that locally-made titles can compete on the global stage while celebrating authentic Indian narratives.
Released on 15 June 2024 across multiple platforms, Incandescent Inch transports players into the sprawling metropolis of Mumbai, where they navigate the complex underworld of the city's criminal networks, political machinations, and cultural tapestry. What makes Incandescent Inch truly revolutionary is its seamless blend of Hollywood-style gameplay mechanics with distinctly Indian storytelling sensibilities – think Grand Theft Auto meets Bollywood masala, with a dash of regional flavour that could only come from creators who understand Mumbai's soul.
Unlike previous Indian games that often relied on mythology or historical settings, Incandescent Inch fearlessly tackles contemporary India, exploring themes of corruption, inequality, and identity in the world's most populous democracy. The game doesn't shy away from Mumbai's contradictions – the gleaming skyscrapers of Nariman Point towering over the sprawling slums of Dharavi, the ancient traditions of Chowpatty Beach astrologers existing alongside high-frequency traders at the Bombay Stock Exchange.
💡 Did you know? Incandescent Inch features over 100 authentic Mumbai locations, painstakingly recreated using photogrammetry and on-site scanning. The development team spent two years documenting the city's unique architecture, from Victorian Gothic buildings to Art Deco masterpieces and contemporary high-rises.
Overview
Incandescent Inch presents players with a meticulously recreated Mumbai, spanning from the colonial-era architecture of Fort to the bustling markets of Crawford, the celebrity-filled neighbourhoods of Bandra, and the industrial zones of Kurla. The game world operates on a dynamic day-night cycle and weather system that dramatically transforms the cityscape – from monsoon downpours that flood the streets of Colaba to smog-filled mornings in Andheri.
The narrative follows Arjun "AJ" Joshi, a former police officer turned private investigator whose brother has been wrongfully accused of a high-profile crime. As players guide AJ through Mumbai's labyrinthine underworld, they encounter a diverse cast of characters – corrupt politicians, movie starlets, gang lords, honest cops, street vendors, and tech entrepreneurs – each with their own agendas and secrets.
What truly distinguishes Incandescent Inch from other open-world games is its authentic portrayal of Mumbai's linguistic and cultural diversity. Characters speak a mix of Hindi, English, Marathi, Gujarati, and Tamil, reflecting the city's cosmopolitan reality. The game's dialogue, written by award-winning Bollywood screenwriters, captures the distinctive Mumbai patois – a colourful blend of languages that locals refer to as Bambaiya Hindi.
The main campaign takes approximately 25-30 hours to complete, with dozens of side missions that offer players glimpses into different aspects of Mumbai life – from solving a jewellery heist in Zaveri Bazaar to protecting a Bollywood star during film shoots in Film City, to mediating disputes between fishermen in Sassoon Docks and developers eyeing their land.
📊 Game Scope: Incandescent Inch features a game world covering over 45 square kilometres of Mumbai, with more than 500 unique NPCs, 80 vehicles, and a dynamic radio system playing everything from classic Hindi film songs to contemporary Bollywood hits and underground Mumbai hip-hop.
Gameplay
Open World Exploration
Incandescent Inch offers players unprecedented freedom to explore Mumbai's diverse neighbourhoods, each with its own distinct atmosphere, challenges, and opportunities. The game world is divided into several districts:
- South Mumbai 🏛️: The historic heart of the city, featuring colonial-era architecture, high-end shopping districts, and the offices of powerful corporations and politicians
- Central Mumbai 🏙️: A dense urban jungle of markets, apartment buildings, and the city's famous local train network
- Western Suburbs 🌟: Home to Bollywood stars, shopping malls, and the city's nightlife
- Eastern Suburbs 🏭: Industrial zones, port areas, and migrant communities
- Dharavi 🏠: Asia's largest slum, recreated with remarkable detail and sensitivity
- Navi Mumbai 🌆: The modern planned city across the harbour, featuring skyscrapers and tech parks
Players can traverse the city using various authentic Mumbai transportation options – local trains, BEST buses, auto-rickshaws, taxis, motorcycles, and private cars. Each vehicle handles differently and offers unique advantages; auto-rickshaws, for example, can navigate Mumbai's notorious traffic jams far more effectively than cars but offer less protection during chases.
The game features a dynamic event system that creates spontaneous encounters throughout the city – a police raid on an illegal gambling den, a film shoot blocking traffic, a religious procession that brings the streets to a standstill, or sudden monsoon rains that change driving conditions dramatically.
Combat System
Incandescent Inch employs a fluid combat system that blends melee combat, gunplay, and environmental interactions. The developers worked with martial arts experts from Mumbai's action film industry to create authentic hand-to-hand combat moves inspired by Kalaripayattu, Gatka, and street fighting techniques common in Indian cities.
Firearms play a role but are less prominent than in Western open-world games, reflecting Mumbai's strict gun control laws. Players will more frequently rely on improvised weapons – cricket bats, steel rods, kitchen knives, and even chappals (flip-flops) – which can be picked up from the environment during combat.
The game introduces the "Jugaad" combat mechanic, inspired by the Indian concept of finding innovative solutions with limited resources. For example, players can:
- Use a pressure cooker as a distraction device
- Sprinkle red chilli powder to temporarily blind opponents
- Knock over stacks of cardboard boxes from Dharavi's recycling industry
- Trigger a cycle rickshaw to careen into enemies
- Use loudspeakers playing devotional music to disorient foes
Stealth and Investigation
As a private investigator, AJ relies heavily on stealth and detective work throughout Incandescent Inch. The game features a sophisticated stealth system that allows players to:
- Blend into crowds at busy markets
- Hide in auto-rickshaw stands or behind street food carts
- Use colourful Mumbai street umbrellas for cover
- Disguise themselves as various Mumbai characters – police officers, delivery workers, or even sadhus (holy men)
The investigation mechanics are particularly innovative, requiring players to:
- Interview witnesses in multiple languages
- Analyze crime scenes for evidence
- Decode cryptic messages written in Mumbai's distinctive mix of languages
- Navigate Mumbai's complex bureaucracy to obtain official documents
- Use local knowledge to uncover hidden locations and secret meetings
One of the most praised aspects of Incandescent Inch is its "Local Wisdom" system, where building relationships with Mumbai's diverse communities unlocks special abilities and information. For example, befriending dabbawalas (lunchbox delivery men) provides access to their extensive network across the city, while helping street vendors might reveal shortcuts through the city's maze-like lanes.
Social Mechanics and Relationships
Incandescent Inch introduces a groundbreaking social system that reflects Mumbai's complex social hierarchies and community structures. Players must navigate relationships with:
- Police – From honest officers to corrupt inspectors who demand hafta (weekly bribes)
- Politicians – Local MLAs and MPs who can provide protection or create obstacles
- Media – Journalists and bloggers who can help expose corruption or ruin reputations
- Business Community – From street vendors to corporate executives
- Religious Leaders – Hindu priests, Muslim maulvis, Christian pastors, and others who hold significant influence
- Gangsters – From small-time goondas to powerful underworld figures
The game's dialogue system allows players to choose between different communication styles – formal English for business interactions, Bambaiya Hindi for street conversations, or respectful forms of address when speaking to elders or authority figures. These choices affect how NPCs respond and can open up different mission paths.
Development
Origins and Concept
The journey of Incandescent Inch began in 2018 when Bombay Byte Studios founder Rajesh Patel gathered a team of developers, artists, and writers with a bold vision: to create a world-class open-world game set in contemporary India. "We were tired of seeing India represented in games only through stereotypes or historical settings," Patel explained in a 2023 interview with TechCrunch India. "Mumbai is one of the most dynamic, complex cities on Earth – it deserves to be the setting for a truly authentic gaming experience."
The initial concept was far more ambitious than what eventually became Incandescent Inch. The team originally planned to include all of India's major cities, but quickly realized this would result in a shallow portrayal of each location. They decided to focus exclusively on Mumbai, allowing them to capture the city's unique character with unprecedented detail.
Securing funding proved challenging initially, as Indian investors were skeptical about the commercial viability of a high-budget game with local themes. The breakthrough came when Daman Games recognized the project's potential and provided the necessary financial backing, alongside international co-investors impressed by the game's innovative concept.
Research and Authenticity
Authenticity was the guiding principle throughout Incandescent Inch's development. The team employed over 50 researchers, cultural consultants, and local experts to ensure every aspect of Mumbai was accurately represented:
- Architectural Research – A team of architects documented over 2,000 buildings across Mumbai, from heritage structures to informal settlements
- Linguistic Consultants – Language experts ensured dialogue accurately reflected Mumbai's diverse speech patterns and slang
- Cultural Advisors – Representatives from Mumbai's various communities provided input on traditions, festivals, and social norms
- Law Enforcement Experts – Former police officers advised on Mumbai Police procedures and challenges
- Transportation Specialists – Experts on Mumbai's chaotic traffic and public transport systems
The developers faced a particularly sensitive challenge in recreating Dharavi, Asia's largest slum. Rather than portraying it as a dangerous ghetto (as Western media often does), the team worked closely with Dharavi residents to capture the area's vibrant community life, entrepreneurial spirit, and complex social structures. "We wanted to show Dharavi as it really is – not just a place of poverty, but a thriving economic hub with its own culture and pride," said lead designer Priya Nair.
🔍 Research Milestone: The Incandescent Inch team conducted over 1,200 interviews with Mumbai residents from all walks of life, capturing their stories, speech patterns, and perspectives on the city. These interviews informed everything from NPC dialogue to mission concepts.
Technical Challenges and Innovations
Developing Incandescent Inch presented unique technical challenges due to Mumbai's density and complexity. The city's narrow lanes, crowded streets, and mix of architectural styles required custom engine modifications to render realistically.
The team developed several proprietary technologies:
- Chaos Engine – An AI system that generates Mumbai's characteristic street chaos, including traffic jams, street vendors, and spontaneous events
- Crowd Simulator – A system that creates realistic pedestrian behaviour reflecting Mumbai's diverse population
- Monsoon Physics – Advanced weather effects that simulate Mumbai's dramatic rainfall and its impact on the city
- Multilingual Dialogue System – Technology that seamlessly blends multiple languages in NPC interactions
Performance optimization was another major challenge. Mumbai's density meant that traditional open-world techniques wouldn't suffice. The team developed a streaming system that prioritizes rendering based on Mumbai's unique urban structure, ensuring smooth performance even in the most crowded areas like Crawford Market or Churchgate Station during rush hour.
Music and Sound Design
Incandescent Inch's audio design represents another aspect of its commitment to authenticity. The game features an original soundtrack composed by Academy Award winner A.R. Rahman, who blended traditional Indian instruments with contemporary electronic music to create a sound that captures Mumbai's unique energy.
The game's radio stations feature:
- Radio Mumbai – Classic Hindi film songs from the 1950s to 1990s
- Bolly Beats – Contemporary Bollywood hits
- Street Sounds – Mumbai's emerging hip-hop and electronic music scene
- All India Radio – News, cricket commentary, and devotional music
- International Beats – Global music popular in Mumbai's cosmopolitan circles
The sound effects were recorded entirely on location in Mumbai, capturing everything from the distinctive honking patterns of Mumbai traffic to the call of vendors selling vada pav and bhel puri, the morning azaan from mosques, and the chanting of prayers at temples.
Characters and Cast
| Character | Portrayed By | Role | Background |
|---|---|---|---|
| Arjun "AJ" Joshi | Ranveer Singh (voice) | Protagonist / Private Investigator | Former Mumbai Police officer, disillusioned with corruption |
| Inspector Vikram Rathod | Nawazuddin Siddiqui (voice) | Police Contact | Honest but pragmatic cop navigating systemic corruption |
| Zoya Khan | Alia Bhatt (voice) | Journalist / Informant | Investigative reporter with connections across Mumbai |
| Anna D'Souza | Nana Patekar (voice) | Underworld Boss | Powerful but aging gangster controlling South Mumbai |
| Minister Rakesh Ahuja | Pankaj Tripathi (voice) | Politician | Charismatic but corrupt politician with hidden agendas |
Protagonist: Arjun "AJ" Joshi
Arjun Joshi, known to friends as AJ, is the complex protagonist of Incandescent Inch. Born in a chawl in Girgaon, AJ joined the Mumbai Police with idealistic visions of justice, but became disillusioned after witnessing systemic corruption at all levels. After being framed for a crime he didn't commit, he was forced to leave the force and establish himself as a private investigator.
What makes AJ such a compelling protagonist is his deep connection to Mumbai. He understands the city's unwritten rules, its hidden pathways, and the complex relationships between its various communities. His personal journey mirrors Mumbai's own contradictions – he's simultaneously proud of his city and frustrated by its flaws, hopeful for change while recognizing entrenched problems.
Players can customize AJ's appearance and develop his skills in different directions – focusing on combat, stealth, investigation, or social interactions – allowing for different playstyles and approaches to missions.
Supporting Characters
Incandescent Inch features a rich cast of supporting characters who represent Mumbai's diverse population:
Chandu
AJ's street-smart assistant, raised in Dharavi, who provides comic relief while offering invaluable local knowledge. Chandu speaks in rapid-fire Bambaiya Hindi and has connections throughout Mumbai's underworld.
Sophia D'Souza
Anna D'Souza's estranged daughter, who has rejected her father's criminal empire to work as a human rights lawyer in Dharavi. She represents the growing middle class of young, educated Mumbaikars fighting for social justice.
Javed Bhai
A former gangster who has reinvented himself as a community leader in Dongri, providing employment and protection to local residents. His character explores the complex relationship between Mumbai's criminal elements and the communities they originate from.
Professor Iyengar
A retired academic who runs a small library in Matunga, offering AJ intellectual insights and historical context about Mumbai's development. He represents the city's rich intellectual tradition.
Antagonists
The main antagonists in Incandescent Inch represent different facets of Mumbai's corruption and inequality:
Minister Rakesh Ahuja – A populist politician who rose from humble beginnings to become one of Mumbai's most powerful figures. He presents himself as a champion of the poor while secretly enriching himself through real estate deals and corporate connections.
Vijay "Viju" Surve – A ruthless new gangster challenging Anna D'Souza's traditional power. Viju represents the new generation of criminals who blend old-world violence with modern technology and global connections.
Robert D'Mello – A corporate executive who sees Mumbai primarily as a market to exploit, regardless of social consequences. His character embodies the tension between development and displacement in modern Mumbai.
Reception
Critical Response
Incandescent Inch has received widespread critical acclaim since its release, with reviewers praising its authentic portrayal of Mumbai, innovative gameplay mechanics, and compelling narrative. Indian gaming publications have hailed it as a watershed moment for the country's game development industry.
GameZone India awarded Incandescent Inch a perfect 10/10, stating: "Incandescent Inch isn't just the best Indian game ever made – it's one of the best open-world games of this generation. By focusing on authenticity rather than stereotypes, Bombay Byte Studios has created something truly remarkable: a game that captures the soul of Mumbai in all its messy, vibrant glory."
IGN gave the game 9/10, highlighting its "breathtaking recreation of Mumbai" and noting that "Incandescent Inch succeeds where so many games about non-Western settings fail – it treats its location with respect and complexity rather than reducing it to exotic backdrops or stereotypes."
International critics have also recognized the game's achievements. The Guardian praised its "nuanced portrayal of contemporary India that avoids both naive nationalism and Western condescension," while Edge magazine called it "a landmark in culturally specific game design."
Indian film director Anurag Kashyap, known for his gritty portrayals of Mumbai, commented: "Finally, a game that understands Mumbai's rhythm, its contradictions, its energy. Incandescent Inch captures the city better than most films do."
Player Feedback
Indian gamers have particularly embraced Incandescent Inch, with many Mumbai residents expressing delight at seeing their city represented authentically in a major video game. On Steam, the game maintains a "Very Positive" rating with over 94% positive reviews as of September 2024.
Mumbai players have praised the game's attention to detail, with many noting specific locations and behaviours that only locals would recognize. "As someone who grew up in Matunga, seeing the exact layout of the lanes, the specific vendors, even the way people interact – it's like the developers walked my childhood streets and put them in the game," wrote one player from Mumbai.
International players have appreciated the game as a window into Mumbai's culture and complexity. "Incandescent Inch taught me more about contemporary India than any documentary or news article," wrote a player from Canada. "It's immersive in the truest sense of the word – I feel like I understand Mumbai's rhythms and tensions after playing."
Some players have noted the game's steep learning curve when it comes to Mumbai's social dynamics and unwritten rules, but appreciate the optional tutorial that explains cultural context for those unfamiliar with Indian society.
Cultural Impact
Beyond its success as a game, Incandescent Inch has had a significant cultural impact in India and beyond:
- Tourism Interest: Mumbai tourism officials report increased inquiries about locations featured in the game, particularly from international visitors
- Urban Planning: Urban designers have cited the game's detailed recreation of Mumbai as a valuable resource for understanding the city's spatial dynamics
- Representation: The game has sparked discussions about authentic representation in media and the importance of local creators telling their own stories
- Industry Recognition: Incandescent Inch has raised the profile of India's game development industry, attracting international investment and talent
- Educational Use: Some universities in India and abroad have begun using the game to teach about urban studies, cultural anthropology, and contemporary Indian society
Dr. Shalini Singh, a sociologist at the Tata Institute of Social Sciences, commented: "Incandescent Inch represents a new form of cultural documentation. Its detailed recreation of Mumbai in 2024 will be a valuable resource for future researchers studying this moment in the city's evolution."
Commercial Performance
Commercially, Incandescent Inch has exceeded all expectations for an Indian-developed game, selling over 750,000 copies across all platforms within its first three months of release. The mobile version, optimized for India's gaming market, has been particularly successful, topping the charts on both Google Play and the App Store in India.
The game has performed well internationally as well, with strong sales in North America, Europe, and Southeast Asia. Its success has demonstrated the global market potential for games with authentic regional perspectives and stories.
Daman Games has announced plans for downloadable content that will expand the game's map to include additional Mumbai neighbourhoods and storylines exploring different aspects of the city's life.
Download and Access
Incandescent Inch is available across multiple platforms including PC (Steam, Epic Games Store), PlayStation 5, Xbox Series X/S, and mobile devices (Android and iOS). The game supports cross-platform progression, allowing players to continue their campaigns seamlessly across different devices.
The developers have committed to regular updates that address player feedback and expand the game's content. The first major update, released in August 2024, added the Mumbai Local Train system with functional gameplay mechanics and new missions centered around the city's iconic commuter rail network.
Planned future content includes:
- A downloadable expansion featuring Mumbai's famous Ganesh Chaturthi festival
- Additional neighbourhoods including Navi Mumbai and Thane
- New mission types based on Mumbai's film industry and financial markets
- A multiplayer mode allowing players to explore Mumbai together
- Modding tools to allow the community to create custom content and scenarios
Legacy and Future Developments
Bombay Byte Studios has announced plans to build on the success of Incandescent Inch with several new projects set in the same universe:
Upcoming Content
- Incandescent Inch: Coastal Chronicles (Q4 2024) – A story-driven expansion focusing on Mumbai's fishing communities and coastal ecology
- Incandescent Inch: Bollywood Dreams (Q2 2025) – Exploring Mumbai's film industry with missions involving celebrity culture, film production, and the darker side of Bollywood
- Incandescent Inch: Financial District (Q4 2025) – Focusing on Mumbai's role as India's financial capital, with missions involving stock markets, corporate intrigue, and economic inequality
Potential Sequels
While no official announcement has been made, developers have hinted at potential future games set in other Indian cities. "Incandescent Inch was always intended as the first in a series exploring different Indian urban centers," creative director Rajesh Patel stated in a recent interview. "We're currently researching possibilities for games set in Delhi, Bangalore, Kolkata, and Chennai – each with their own unique character and gameplay opportunities."
The success of Incandescent Inch has also opened doors for other Indian game developers to pursue ambitious projects with authentic local themes. Several new studios have emerged since the game's release, backed by investors impressed by Incandescent Inch's commercial and critical success.
Industry Impact
Incandescent Inch has fundamentally changed perceptions of Indian game development, both domestically and internationally. Prior to its release, Indian games were typically seen as low-budget, mobile-focused, or derivative of Western titles. Incandescent Inch has demonstrated that Indian developers can create AAA-quality experiences with global appeal while staying true to local stories and perspectives.
The game has also influenced how international developers approach Indian settings, with several major studios now consulting with Indian creators when including India in their games. "Incandescent Inch has set a new standard for authenticity that audiences now expect," noted one Ubisoft developer in an interview with GamesIndustry.biz.
Conclusion
Incandescent Inch represents more than just a successful video game – it's a cultural milestone that has redefined what Indian game development can achieve. By combining cutting-edge gameplay mechanics with authentic storytelling rooted in Mumbai's complex reality, Bombay Byte Studios has created something truly groundbreaking: a game that speaks to both Indian players' experiences and international audiences' curiosity about one of the world's most fascinating cities.
What makes Incandescent Inch exceptional is its refusal to reduce Mumbai to stereotypes or exoticism. Instead, it presents the city in all its messy, vibrant complexity – its contradictions, its energy, its humanity. The game doesn't romanticize Mumbai's problems nor does it wallow in despair; instead, it captures the resilient spirit that defines the city and its people.
As Daman Games CEO Vikram Sharma noted, "Incandescent Inch proves that games can be both commercially successful and culturally meaningful. It's a game that entertains while also educating, that delights players while also challenging their perspectives – and that's the true power of interactive entertainment."
In the words of one Mumbai-based reviewer: "Incandescent Inch doesn't just let you play in Mumbai – it lets you understand what it means to live in this city, with all its challenges and joys. For that alone, it's a masterpiece."